Approved provider
The merchant is permitted to participate and serve the private population without receiving priority or exclusivity.
MERCHANT CONTRACTS & KINAGO BROKER
Kinago Access lets an organization decide which merchants may participate, what they pay, where they may serve, whether they receive preferred or exclusive rights, and whether the network is managed internally or with a Kinago Broker.
WHY MERCHANTS WILL LISTEN
Local businesses already spend money trying to reach qualified customers through ads, directories, promotions, search, social media, and public marketplaces. Even after paying, they still compete with everyone else.
Inside Kinago Access, a merchant may gain access to a known population tied to a property, community, portfolio, workplace, campus, hotel, association, or customer group.
CONTRACTABLE COMMERCIAL RIGHTS
The organization can design merchant relationships around category, property, portfolio, territory, service level, fulfillment responsibility, customer benefit, and contract duration.
The merchant is permitted to participate and serve the private population without receiving priority or exclusivity.
The merchant receives stronger positioning or priority in exchange for better terms, service, or customer value.
One merchant receives protected rights within a defined service or product category.
The merchant receives the right to fulfill selected needs for defined locations or audiences.
The agreement may cover one location, several properties, a managed block, or an entire portfolio.
The merchant or brand funds customer benefits, promotions, welcome offers, or featured opportunities.
EXAMPLE: ONE COMMUNITY, SEVERAL COMMERCIAL RIGHTS
KINAGO BROKER
A Kinago Broker can help identify the most valuable categories, find suitable businesses, present the private-commerce opportunity, structure merchant subscriptions and exclusivity, coordinate participation, and support the relationship over time.
DiscoverIdentify customer needs and merchant opportunities.
RecruitFind and present the opportunity to suitable merchants.
StructureHelp define subscriptions, rights, exclusivity, and participation.
ManageCoordinate onboarding, relationships, renewals, and replacement where necessary.
SELF-MANAGED OR BROKER-MANAGED
The broker is an optional operating resource. The organization still decides which merchants participate, what commercial rights are acceptable, and what its private population should receive.
BUILD YOUR PRIVATE COMMERCE NETWORK
Build the agreement between them deliberately—with the participation, exclusivity, service, and economics your private network requires.